Britannica.com Rediscovers its Roots

Published: 14 June 2001 y., Thursday
Three years ago, Encyclopaedia Britannica Inc. launched a full-scale assault on the Internet. Determined to regain its lead in an age gone digital, the venerable Chicago-based company (which incidentally is older than the United States of America) poured its resources into various Web efforts. By the fall of 1999, Encyclopaedia Britannica created a free Britannica Web site to complement its online encyclopedia, which was first introduced in 1994. And, with pseudo-intellectual entreprenuers and day-trading VCs deeming content aggregators in fashion at the time, the company turned to aggregating the content as opposed to creating it. Consequently, in lieu of its stoic publishing business, the company poured more time and money into an online directory service that was later dubbed "eBLAST." But even after pumping tens of millions of dollars into its online efforts, Encyclopaedia Britannica faced difficulties warding off the onslaught of the computer-savvy -- new competitors like Microsoft sales reps who were armed with their $50 Encarta CD-ROMs. The site, itself, encountered technical problems as well as the scrutiny of critics who were eager to denounce the company's efforts. And eBLAST has since been discontinued. Today, Encyclopaedia Britannica announced it will resume printing of its world-renowned 32-volume encyclopedia in the fall of this year -- the first published revision since 1998.
Šaltinis: internetnews.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

Vilnius boasts lowest living costs in the Baltic States

The majority of goods and services in Vilnius, the capital of Lithuania, are cheaper than in Riga and Tallinn more »

Limited British interest in moving business to new EU states

Only 13 percent of company bosses said they had considered shutting down their British operations and moving business activities to one of the 10 new EU member states more »

Polish joblessness sinks, retail sales soar

Poland's unemployment rate fell to 19.3 percent in July from 19.5 percent in June while retail sales soared by 10.3 percent, official figures showed Monday more »

Russia sees $12bn drain on capital in the pipeline

Putin's clampdown on oil giant Yukos has investors running scared more »

100% growth

Near 100% growth for Bank Handlowy after cost cutting campaign more »

OPEC expects oil prices to fall to 30 dls per barrel

The Organization of Petroleum Exporting Countries expects to see a fall in global oil prices to as much as 30 US dollars per barrel more »

CIS states’ debts to Russia stand at over 3 billion dollars

The debts of countries of the Commonwealth of Independent States (CIS) to Russia including interest stood at 3.33 billion dollars as of January 1, 2004 more »

Czech central bank hikes key interest rate

The Czech central bank said Thursday it had raised interest rates by 25 basis points, bringing the key market rate to 2.5 percent more »

The result

BRE Bank figures up 27% despite burden of MultiBank retail branch more »

World Bank Postpones Review of Moldova's EGPRSP

The World Bank has postponed the review of the Moldova's Economic Growth and Poverty Reduction Strategy Paper (EGPRSP) by the WB Board of Executive Directors more »