Britannica.com Rediscovers its Roots

Published: 14 June 2001 y., Thursday
Three years ago, Encyclopaedia Britannica Inc. launched a full-scale assault on the Internet. Determined to regain its lead in an age gone digital, the venerable Chicago-based company (which incidentally is older than the United States of America) poured its resources into various Web efforts. By the fall of 1999, Encyclopaedia Britannica created a free Britannica Web site to complement its online encyclopedia, which was first introduced in 1994. And, with pseudo-intellectual entreprenuers and day-trading VCs deeming content aggregators in fashion at the time, the company turned to aggregating the content as opposed to creating it. Consequently, in lieu of its stoic publishing business, the company poured more time and money into an online directory service that was later dubbed "eBLAST." But even after pumping tens of millions of dollars into its online efforts, Encyclopaedia Britannica faced difficulties warding off the onslaught of the computer-savvy -- new competitors like Microsoft sales reps who were armed with their $50 Encarta CD-ROMs. The site, itself, encountered technical problems as well as the scrutiny of critics who were eager to denounce the company's efforts. And eBLAST has since been discontinued. Today, Encyclopaedia Britannica announced it will resume printing of its world-renowned 32-volume encyclopedia in the fall of this year -- the first published revision since 1998.
Šaltinis: internetnews.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

EU paymasters reject enlargement budget

The European Commission will today launch into a bitter dispute with Britain and other big paymasters of the EU, by demanding billions of extra euros more »

Germany in truck-tolling talks with Autostrade

Germany's transport ministry is in talks with Italy's main toll-road operator to sort out the troubled German motorway truck-tolling programme more »

Techs soar higher

Ericsson's strong fourth-quarter results boost telecom shares. Motorola rises on its own good news more »

Hungary's deficit could reach 5.8%

Hungary's public deficit for 2003 could reach 5.8% of gross domestic product more »

A major independent oil producer in Kazakhstan

Nelson Resources completes acquisition of a 50% participatory interest in the North Buzachi oil field in western Kazakhstan more »

Indian Car Market Ahead of East European Countries

The Indian car market was bigger and the industry was ahead of many East European countries, Indian Parliament was informed on Thursday more »

Negotiations on free trade

Moldova and Macedonia agree to liberalize bilateral trade relations more »

IMF urges Moldova to accelerate reforms

In order to resume talks with the international community regarding new cooperation programs, Moldova needs to expedite structural and market-oriented reforms more »

YUKOS shareholder Shakhnovsky freed by court

Key YUKOS shareholder Vasily Shakhnovsky, charged with tax evasion and forgery by the Russian authorities, was freed by a Moscow court on Thursday more »

GASA publishes ATM security best practices

The Global ATM Security Alliance (GASA), formed by the ATM Industry Association in June 2003, has published a Best Practice Manual for Physical ATM Security more »