Britannica.com Rediscovers its Roots

Published: 14 June 2001 y., Thursday
Three years ago, Encyclopaedia Britannica Inc. launched a full-scale assault on the Internet. Determined to regain its lead in an age gone digital, the venerable Chicago-based company (which incidentally is older than the United States of America) poured its resources into various Web efforts. By the fall of 1999, Encyclopaedia Britannica created a free Britannica Web site to complement its online encyclopedia, which was first introduced in 1994. And, with pseudo-intellectual entreprenuers and day-trading VCs deeming content aggregators in fashion at the time, the company turned to aggregating the content as opposed to creating it. Consequently, in lieu of its stoic publishing business, the company poured more time and money into an online directory service that was later dubbed "eBLAST." But even after pumping tens of millions of dollars into its online efforts, Encyclopaedia Britannica faced difficulties warding off the onslaught of the computer-savvy -- new competitors like Microsoft sales reps who were armed with their $50 Encarta CD-ROMs. The site, itself, encountered technical problems as well as the scrutiny of critics who were eager to denounce the company's efforts. And eBLAST has since been discontinued. Today, Encyclopaedia Britannica announced it will resume printing of its world-renowned 32-volume encyclopedia in the fall of this year -- the first published revision since 1998.
Šaltinis: internetnews.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

Bumpy future road for Europe's car makers discussed

The future of Europe's troubled car market and 12 million jobs was under scrutiny Tuesday. more »

Gordon Brown: EU must take the lead in reforming global financial institutions

Europe must take the lead in finding solutions to the global crisis at next week's G20 summit, British prime minister Gordon Brown told MEPs in a speech in Strasbourg on Tuesday that was warmly welcomed by leaders of the main political groups. more »

How much should we tame financial markets?

The US and Europe are in the worst economic crisis since the 1930s. With unemployment rising dramatically and businesses failing, fear is spreading. more »

Food prices debated amid concerns over supermarket domination

Monday evening sees MEPs consider the emotive subject of food prices in Europe. more »

Wincor Nixdorf share price drops, company announces production cuts

Shares in Wincor Nixdorf AG have fallen 3.5 percent and the ATM company says it is preparing to cut production hours. more »

EU leaders confident and determined in face of economic crisis

Leaders agreed to use €5bn in unspent EU funds to upgrade energy and internet connections. And they raised the ceiling on EU aid to countries having difficulties. more »

Parliament backs “polluter pays” principle for lorry charges

Charges on heavy-goods vehicles should be based in part on the air and noise pollution they produce, according to legislation approved by the European Parliament today. more »

EU officials down on the farm

EU agriculture officials are about to get a reality check. Starting next year, their on-the-job training will include a stint on a working farm. more »

Sacred cows to the slaughter? Are the rules changing in the European economy?

Privatisation, balanced budgets, low public deficits, and free trade have long been the mantra for prudent economic management. more »

Where should we invest our money?

Building roads and pipelines, ensuring food safety, improving education, fighting discrimination and boosting jobs are all funded from the EU budget. more »