Attributing the change to increased business demand for Windows 2000, Microsoft next year will end volume discounts for consumer versions of its Windows operating system.
Published:
21 December 2000 y., Thursday
Microsoft said it began informing customers and its reseller partners of the change on Friday. The shift in policy comes at a time when some analysts are questioning just how much demand—corporate or consumer--there really is for Windows 2000 on the desktop.
One analyst said Microsoft's decision to end volume licensing of consumer versions of Windows will result in a price increase for a number of businesses. "The screw is turning here. If you're an enterprise organization and have a lot of Windows 95 or 98 out there, Windows just got a whole lot more expensive," said Gartner analyst Chris LeTocq. LeTocq said Microsoft's announcement should be interpreted as a "revenue enhancer," a move that can come none too soon for the company. Microsoft
issued a profit warning Thursday, citing IT and consumer PC demand for its desktop applications as the primary reasons for restating both its second-quarter and fiscal 2001 earnings.
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