Cross-marketing opportunities

Published: 3 July 1999 y., Saturday
Be Incorporated appears to be gaining popularity as a way for computer makers to build an ultra-cheap computer without paying the "Microsoft tax." This week, Microworkz and later iDot announced cheap machines running BeOS from Be Incorporated. America Online is discussing cross-marketing opportunities with Microworkz_s iToaster, the company_s Be box. Meanwhile, at the other end of the price spectrum, AST Research this week announced Be-based multimedia machines with 550-MHz Pentium IIIs for $1,999. The strategy mirrors that of some makers of inexpensive computers based on the Linux operating system, which can be obtained at no charge. The Linux Store chief technical officer John Wise has said the $85 cost for a license of Windows is second only to the cost of the hard disk when his company builds its inexpensive Linux machines. In general, Windows is one of the rare elements of a PC that has not plummeted in price over the past two years.
Šaltinis: CNET
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

Trojan poses as naked XXX pics

Windows users were warned today to be on their guard for a new Trojan that poses as a racy attachment to a saucy email more »

Scandinavia leads in Net access

Global ranking of communications technology puts U.S. at No. 11, while Sweden takes top spot more »

search.lt news

search.lt presents newest links more »

Worm variant targets PayPal users

Credit card harvester 'MiMail I' spreading worldwide more »

Microsoft: Virtual PC Will Run Linux

Microsoft Corp. on Monday will announce the release of its Virtual PC technology to manufacturing more »

search.lt news

search.lt presents newest links more »

Vodafone to offer Blackberry devices in European markets

European powerhouse Vodafone Group plc announced it will begin selling BlackBerry devices and servers from Research In Motion Ltd more »

$1.3B Expected for Online Auto Ads

The automotive industry will drive online spending to a projected $1.3 billion by the end of 2003, according to data from Borrell Associates Inc., representing a 15 percent increase over 2002 more »

Cybersecurity a balancing act, former FBI head says

The U.S. government doesn't have the ability to crack some sophisticated types of encryption, putting investigators of terrorism threats at a disadvantage more »

Aussies Do It Right: E-Voting

While critics in the United States grow more concerned each day about the insecurity of electronic voting machines, Australians designed a system two years ago that addressed and eased most of those concerns more »