Predictions from only a year ago that the Web would supplant television this election season didn't pan out, but the Internet was still in the party.
Published:
16 November 2000 y., Thursday
Online media stayed in the wings during much of the campaign but took center stage during the finale, when television and newspapers fell victim to reporting glitches. Hungry for the latest news, Americans headed to cyberspace, causing some major media sites to buckle under heavy traffic. The last-minute rush for online election information stood in contrast to the campaign as a whole, however, in which the Web played only a minimal role.
«There were high expectations for Election 2000,» said Jeff Stanger, a Web strategist for several Democratic congressional candidates. «Except in a few cases, it didn't materialize.» Candidates raised only a fraction of their overall campaign budgets online. They also reserved the majority of their advertising spending for traditional venues such as television.
Voters largely stayed away from the Web for election news until the waning hours of the contest, when major news organizations prematurely called the neck-and-neck race in favor of Texas Gov. George W. Bush. While waiting for word on the Florida recount, traffic to candidate and news sites continued to spike in the days following the election, according to Net audience rating company Nielsen/NetRatings.
Šaltinis:
digital.cnet.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.
The most popular articles
A candle lit vigil for the victims of the bombing and shooting incident over the weekend.
more »
Jennifer Boriss, a Firefox dev, went to the mall seeking test subjects to help improve the browser.
more »
Researchers at North Carolina State University have created and eco-friendly super absorbent foam they say could revolutionise efforts to purify drinking water in developing countries and disaster-stricken areas.
more »
Protesting taxi drivers clash with riot police outside the transport ministry after government talks fail.
more »
Israeli student designs a low-cost solution for shoe addicts.
more »
Chinese basketball player Yao Ming announces his retirement from the NBA.
more »
Scientists in the UK have discovered the molecule that causes pain in sunburn and say further research could lead to treatments for other inflammatory conditions like arthritis and cystitis.
more »
A travelling puppet theatre charms Lithuanian children as the horse-drawn show brings stories alive on a pop-up stage.
more »
A Taiwanese textile company is using waste coffee grounds to make an environmentally friendly fabric that dries fast and controls odours.
more »
After six months living a carbon-lean life in a specially built house in Stockholm, the Lindell family has returned home to reflect on the lessons learned...
more »