Web plays politics but doesn't take lead

Published: 16 November 2000 y., Thursday
Online media stayed in the wings during much of the campaign but took center stage during the finale, when television and newspapers fell victim to reporting glitches. Hungry for the latest news, Americans headed to cyberspace, causing some major media sites to buckle under heavy traffic. The last-minute rush for online election information stood in contrast to the campaign as a whole, however, in which the Web played only a minimal role. «There were high expectations for Election 2000,» said Jeff Stanger, a Web strategist for several Democratic congressional candidates. «Except in a few cases, it didn't materialize.» Candidates raised only a fraction of their overall campaign budgets online. They also reserved the majority of their advertising spending for traditional venues such as television. Voters largely stayed away from the Web for election news until the waning hours of the contest, when major news organizations prematurely called the neck-and-neck race in favor of Texas Gov. George W. Bush. While waiting for word on the Florida recount, traffic to candidate and news sites continued to spike in the days following the election, according to Net audience rating company Nielsen/NetRatings.
Šaltinis: digital.cnet.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

The forthcoming European Council was discussed in Brussels

At the European Union‘s General Affairs Council meeting on 7 December in Brussels, Lithuania‘s Minister of Foreign Affairs and his counterparts discussed preparation of the European Council scheduled for 10–11 December, as well as a work programme prepared by the trio of future EU presidencies: Spain, Belgium and Hungary. more »

Dalia Grybauskaitė will meet with EU President Herman Van Rompuy

On December 9, Wednesday, President Dalia Grybauskaitė will receive Herman Van Rompuy, President of the European Council. more »

President urges all political forces to accept responsibility for next year’s state and social security budgets

In the meeting with leaders of parliamentary groups of the Seimas, President of the Republic of Lithuania D. Grybauskaitė underlined that the state budget for 2010 would decide whether Lithuania would manage to overcome the economic downturn or, on the contrary, fall deeper into it, and urged all political forces to assume political responsibility. more »

Vilnius will host consultations on faster reconstruktion of Western Afghanistan

On 8–9 December, Vilnius will host consultations among the U.S.A., Italy, Spain, and Lithuania - the four countries which lead Provincial Reconstruction Teams under the Regional Command West of the International Security Assistance Force in Afghanistan. more »

Dalia Grybauskaitė congratulated President of Finland on national holiday

President Dalia Grybauskaitė extended congratulations to President Tarja Kaarina Halonen of Finland on the occasion of Independence Day. more »

Promotion of trade and investment is on the bilateral agenda of Lithuania and India

Continuing his official visit to India, today Lithuania’s Minister of Foreign Affairs Vygaudas Ušackas together with Economy Minister Dainius Kreivys and a business delegation of 28 members arrived in Mumbai, India’s financial centre. more »

Lithuania's Minister of Foreign Affairs is paying an official visit to India

On 2-5 December, Lithuania’s Minister of Foreign Affairs Vygaudas Ušackas is paying an official visit to India. more »

Lithuania's Foreign Minister stressed the importance of the European security dialogue

During the plenary session of the Ministerial Council of the Organization for Security and Co-operation in Europe on 1 December in Athens, Lithuania’s Minister of Foreign Affairs V. Ušackas stressed the importance of the dialogue on European security for strengthening the mutual confidence of the participating States. more »

Lithuania will continue working towards stability in Afghanistan

President of the Republic of Lithuania Dalia Grybauskaitė received Ambassador of the United States of America to Lithuania, Anne Elizabeth Derse. more »

Lithuania strongly supporte Georgia's territorial integrity and Euro-Atlantic integration goals

On 26 November in Vilnius, Lithuania’s Minister of Foreign Affairs Vygaudas Ušackas met with Chairman of the Parliament of Georgia David Bakradze, who is on a visit to Lithuania. more »