Web plays politics but doesn't take lead

Published: 16 November 2000 y., Thursday
Online media stayed in the wings during much of the campaign but took center stage during the finale, when television and newspapers fell victim to reporting glitches. Hungry for the latest news, Americans headed to cyberspace, causing some major media sites to buckle under heavy traffic. The last-minute rush for online election information stood in contrast to the campaign as a whole, however, in which the Web played only a minimal role. «There were high expectations for Election 2000,» said Jeff Stanger, a Web strategist for several Democratic congressional candidates. «Except in a few cases, it didn't materialize.» Candidates raised only a fraction of their overall campaign budgets online. They also reserved the majority of their advertising spending for traditional venues such as television. Voters largely stayed away from the Web for election news until the waning hours of the contest, when major news organizations prematurely called the neck-and-neck race in favor of Texas Gov. George W. Bush. While waiting for word on the Florida recount, traffic to candidate and news sites continued to spike in the days following the election, according to Net audience rating company Nielsen/NetRatings.
Šaltinis: digital.cnet.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.

Facebook Comments

New comment


Captcha

Associated articles

The most popular articles

President received letters of credence from the Ambassador of Kazakhstan

President of the Republic of Lithuania Valdas Adamkus received letters of credence from the Ambassador of the Republic of Kazakhstan Mr. Galymzhan Koishybayev. more »

Prime Minister Kubilius on a visit to Poland

On Wednesday, 14 January, Prime Minister Andrius Kubilius departs on a two day visit to Warsaw, Republic of Poland. more »

Prime Minister Voices Concern Over Energy Security

As is well known, the crisis team of the Slovakian Government decided to reopen the nuclear power station it shut down in late 2008, since the lack of energy generating resources might lead to a total collapse of its power grid. more »

President Adamkus received letters of credence from Sri Lankan and Beninese ambassadors

Welcoming the new Sri Lankan Ambassador to Lithuania, the President underlined this appointment was an important and promising step in the development of diplomatic relations between the two countries. more »

President Adamkus presented letters of credence to Lithuania's ambassadors to Argentina, Malaysia and Singapore

President of the Republic of Lithuania Valdas Adamkus presented letters of credence to Sigutė Jakštonytė as Lithuania's Ambassador to Malaysia and Singapore, and to Vaclovas Šalkauskas as Lithuania's Ambassador to Argentina. more »

President Adamkus sends Christmas greetings to Lithuania's Orthodox and Old Believer communities

President of the Republic of Lithuania Valdas Adamkus congratulates Lithuania's Orthodox and Old Believer communities on Holy Christmas. more »

President Adamkus congratulates the Czech Republic on taking over the presidency of the EU

President of the Republic of Lithuania Valdas Adamkus has sent a letter of congratulations to the President of the Czech Republic Václav Klaus whose country has taken over the presidency of the EU. more »

PKN Orlen ready for a buy out at AB Mažeikių nafta refinery

At the meeting with Mr. Dariusz Jacek Krawiec, President of the Management Board of PKN ORLEN which has AB Mažeikių nafta in its group of companies, Prime Minister Andrius Kubilius discussed a possibility of selling out 9.98 % of the refinery shares held by the Government. more »

Ukraine's President to visit Lithuania

Tomorrow, 9 December, Ukraine's President Viktor Yushchenko is coming to Lithuania for a one-day working visit. more »

Climate change discussed with French President in Gdansk

The leaders of the nine Central and Eastern European EU members stated that the prospect of cutting carbon emissions will put the developing economies into difficulties. more »