Predictions from only a year ago that the Web would supplant television this election season didn't pan out, but the Internet was still in the party.
Published:
16 November 2000 y., Thursday
Online media stayed in the wings during much of the campaign but took center stage during the finale, when television and newspapers fell victim to reporting glitches. Hungry for the latest news, Americans headed to cyberspace, causing some major media sites to buckle under heavy traffic. The last-minute rush for online election information stood in contrast to the campaign as a whole, however, in which the Web played only a minimal role.
«There were high expectations for Election 2000,» said Jeff Stanger, a Web strategist for several Democratic congressional candidates. «Except in a few cases, it didn't materialize.» Candidates raised only a fraction of their overall campaign budgets online. They also reserved the majority of their advertising spending for traditional venues such as television.
Voters largely stayed away from the Web for election news until the waning hours of the contest, when major news organizations prematurely called the neck-and-neck race in favor of Texas Gov. George W. Bush. While waiting for word on the Florida recount, traffic to candidate and news sites continued to spike in the days following the election, according to Net audience rating company Nielsen/NetRatings.
Šaltinis:
digital.cnet.com
Copying, publishing, announcing any information from the News.lt portal without written permission of News.lt editorial office is prohibited.
The most popular articles
Exit polls show that Prime Minister Viktor Yanukovich and challenger Viktor Yushchenko finished on top in Ukraine's presidential election today and will face each other in a run-off next month
more »
Moldova was one of the first countries mentioned by EU leaders as a candidate for closer cooperation
more »
Consultations of experts concerning an agreement on military transit to Russia's Kaliningrad Region through Lithuania will start in Moscow on November 2004
more »
Putin enters Ukrainian election row by attending army parade
more »
Moldovan President Vladimir Voronin has left for a two-day official visit to Baku
more »
Vladimir Putin began a state visit to Kiev yesterday with a television interview in which he held out the possibility of favourable treatment to Ukrainians
more »
A Web site used by a Chechen warlord to claim responsibility for last month's school siege in Russia has come back online based out of Finland
more »
In preparation for the summit on Nov. 11, the Russian foreign minister, Sergei Lavrov, yesterday met Dutch Foreign Minister Ben Bot, EU Commissioner Chris Patten and Javier Solana, the EU’s foreign policy representative
more »
Azerbaijian President Ilham Aliyev met with visiting Chinese Foreign Minister Li Zhaoxing on Saturday in Baku
more »
A pro-Russian populist political party stumbled in Lithuanian parliamentary elections Sunday
more »